First-Time Exhibitors Featured Prominently at EBACE2018
27 May, 2018
Many news exhibitors to the European Business Aviation Convention & Exhibition (EBACE2018) will be part of an inaugural First-Time Exhibitors Pavilion on the exhibit hall floor, giving them an opportunity to be noticed in the crowd, giving them additional exposure.
“This exciting new feature at EBACE will be a real value-add for exhibitors and attendees alike,” said Chris Strong, senior vice president of conventions with NBAA, which produces the show along with EBAA. “The new exhibitors are telling us they’ll find real value in having such a prominent and branded location, because it means as first-time participants, they’ll stand out.”
When the concept was first launched, organizers anticipated 10 companies taking advantage of the pavilion, but increased demand required the creation of a second pavilion. A total of 18 companies will take part of the new show feature.
One interesting feature of the pavilions, Strong noted, is the inclusion of meeting space for exhibitors and prospective customers – something always in high demand at EBACE.
“We appreciate the investment the new exhibitors are making in the show and we want them to have a great experience this year,” Strong added.
More than 400 exhibitors are taking part in EBACE2018, which runs from 29-31 May in Geneva, Switzerland. View the EBACE2018 exhibitor directory.