IBAC Introduces New Branding, Membership Categories at EBACE2016
26 May 2016
The International Business Aviation Council (IBAC) unveiled a new logo and website, and introduced two new membership categories this week at the 2016 European Business Aviation Convention & Exhibition (EBACE2016).
It was time to dust off the image,” IBAC Director General Kurt Edwards said about the rebranding effort. “We wanted a more dynamic and innovative look. The new look and website reflect the dynamic nature of business aviation and represent IBAC’s steadfast commitment to the industry and its members.”
IBAC’s previous logo has been around since 1982, and with the council celebrating its 35th anniversary this year, it was a good time to revise the look, Edwards said.
Edwards also announced new membership categories: Partner Members for business aviation manufacturers and service providers, and Operator Affiliates. Bombardier Business Aircraft has signed on as IBAC’s first Partner Member.
Partner Members will comprise the IBAC Industry Advisory Group (IAG), and have a voice on the IBAC Governing Board through the IAG. Operator Affiliates will receive timely updates on developments affecting business aviation around the world, and be recognized publicly for their support of IBAC.
“These new categories will allow IBAC’s membership to reflect the diversity of the business aviation community and will enhance our efforts to meet the needs of a growing sector,” Edwards said. As an example, he said, IBAC can better represent manufacturers’ interests with the International Civil Aviation Organization (ICAO), especially as that group prepares to approve new emissions standards later this year.
“IBAC can see that [manufacturers’] needs are met,” Edwards said. “We’re here for the business aviation community. We’re working very hard at ICAO on their behalf.”
Edwards also touted growth in IBAC’s International Standards for Business Aircraft Operators (IS-BAO), and International Standards for Business Aircraft Handling (IS-BAH). IS-BAO, which was introduced in 2002, has 720 operators registered around the world. IS-BAH, which began in 2014, is expected to have 25 or more registered facilities by the end of 2016.